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Today you are going to learn exactly how to start an eCommerce watch brand for startups.
This is the same strategy that Daniel Wellington use to create their watch brand.
Daniel Wellington On Wikipedia
Let’s get started.
Step #1: Start with an E-commerce Watch Brand Name
Step #2: Find a Supplier
Step #3: Start Early Marketing
Step #4. Brand Positioning
Step #5. Brand Consistency
Step #6. Brand Linking
Step #7. Customizing Brand for Great Customer Experience
To create an e-Commerce watch brand entails no painless process, we have taught you how to create your own watch brand step by step. One needs to know the nitty-gritty that will guide them in establishing a successful one. With millions of sellers and resellers offering the same product as you, flaunting your brand above anyone else is another challenge. Here’s the guide to start and sustain successful electronic commerce for your brand watches.
Step #1: Start with an E-commerce Watch Brand Name
Watches continue to evolve and sales are soaring the past years. As the world economy improves, it is most likely that watches see uptake among the younger generations. The millennial, as they dubbed this generation, look for fashion accessory and they would prefer owning watches as any others.
Begin with creating a memorable and appealing business name that is unique. Perform a search for corporate names in order to ensure that nobody’s using it. Register it to acquire a legal identity.
Obtain a website and a domain name if you are planning to have your own platform. It is ideal to have your business name as the name of your domain. If it is unavailable, select a URL that relates to your business. It should be easy to pronounce and spell.
Design your E-commerce watch brand website well. Make sure it is functional and responsive, not just visually attractive. There are ready-made solutions like the Shopify if you only need the basics, but for a more customized site, you may need to create your own.
There is a business name generator to help you on Shopify(Shopify Business Name Generator), you only need to type your keyword into the search bar and it will pop up the available business name and domains that you can buy.After getting your exclusive business name and domain name, you are going to…
Step #2: Find a Supplier
Very tight competition in online selling is expected. Therefore, it is highly recommended to seek for the best quality that comes with the best prices. Make sure that the vendor wants to fulfill long term business with you so as to attain sustainability.
Needless to say, the advantage of online shopping is convenience. It takes place twenty-four hours a day, seven days a week! Everything is just a click away.
If you have a wide array of selection then people will have fun shopping. An e-commerce watch brand store must offer online shoppers a vast collection of watches products and designs. Suiting the fancy of customers is a must.
No excuses for supply shortage. Your supplier must be able to meet up the demands.
To find a reliable supplier, we recommend you go to Alibaba, which is the largest wholesale marketplace in the world and most of the supplier are verified manufacturers or wholesalers in China.
Alibaba website
Step #3: Start Early Marketing
Earning a lucrative income through eCommerce watch brand is possible. However, you need to differentiate your brand from a plethora of watches businesses online. There are a lot of sellers and resellers around the globe. The importance of establishing personal E-commerce comes in.
Creating your own platform entails lots of time that may run for days and months. Normally, website creation takes 3-6 months. Even if you are not yet up and running, set up your social media profile. Commence with posting and writing blogs to inform the public that you are into something. Make announcements like a “coming soon” website. This will make people follow you for updates. You can also utilize a tool such as the LaunchRock. It will help in the early acquisition of customers.
In contrast, Amazon is totally an e-Commerce platform. Its operation started in 1994 and is built up around customer online purchases and shipments. At present, it is the largest eCommerce platform and a cloud computing marketplace in the world.
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